Your brand mission statement is the most important promise you will make to your customers. Your mission statement will not only serve as your guide for your business but also anyone you employ.
   Your brand mission is a declaration of what you’re going to do for your customers and how you plan to execute. Your mission statement should include:
 ~Express what you make, create, sell, and why you do it
 ~Show authenticity and emotion, not just facts
 ~Spark brand loyalty by revealing a true desire to help not just sell
 For something that seems so simple once you sit down to write might prove to be a little challenging. I have a formula that breaks it down and simplifies the process.

OUR MISSION IS TO (WHAT YOU DO) BY (HOW YOU DO IT) FOR (WHO YOU SERVE) IN ORDER TO (VALUE YOUR DELIVER) 

Your brand mission statement is the most important promise you will make to your customers. Your mission statement will not only serve as your guide for your business but also anyone working with you.
   Your brand mission is a declaration of what you are going to do for your customers and how you plan to accomplish this. Your mission statement should include:
 ~Express what you make, create, sell, and why you do it
 ~Show authenticity and emotion, not just facts
 ~Spark brand loyalty by revealing a true desire to help not just sell
 For something that seems so simple once you sit down to write might prove to be a little challenging. I have a formula that breaks it down and simplifies the process.

OUR MISSION IS TO (WHAT YOU DO) BY (HOW YOU DO IT) FOR (WHO YOU SERVE) IN ORDER TO (VALUE YOUR DELIVER) 

It’s a statement that holds a lot of truth. The formula is simple but the end result can be incredibly powerful for reflecting your brand personality and authenticity. It is never too late to create your mission statement. If you are already in business and do not have a strong mission statement now is the time to sit down and create one. Elevate your company and reach the clients you are targeting.